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Lastu and The Ocean Cleanup

Giving back

Cleaning up after ourselves

Lastu has supported environmental projects since 2011. First trees in Zambia, then the Saimaa ringed seal, now collecting plastic from the oceans. The cause has changed, the thinking hasn't: making a product is not a neutral act, so something has to go back.

Short answer

What does Lastu support?

Lastu supports The Ocean Cleanup, a project that collects plastic waste from the world's oceans and river mouths. The project develops passive collection technology that uses ocean currents: a floating barrier and a deep anchor slow the system relative to the plastic, so debris gathers without the system having to be towed. Earlier support went to Greenpop's tree planting in Zambia and to WWF's work for the Saimaa ringed seal.

History

What has been supported, and when

Lastu character in hiking gear — nature is the reason for this work How it works

Passive collection using ocean currents

The Ocean Cleanup's system is a floating barrier with an anchor suspended beneath it, slowing the system in deeper water. The surface current carries plastic faster than the system moves, so debris gathers in the middle of the barrier. The aim is to work without constant towing and therefore with less fuel.

The collected plastic is brought ashore, sorted and recycled. Income from the recycled material goes back into extending the work to new sea areas and to river mouths, which are the source of much of the plastic in the oceans.

Honestly

Support doesn't make a product emission-free

Charitable giving doesn't cancel out the environmental impact of manufacturing. A laser cutter uses electricity and parcels travel on lorries. Environmentally, the best phone case is always the one you already own.

Which is why the thing that matters most is making a case that lasts years rather than months — and only making it once someone has ordered it. How that works in practice →

FAQ

Frequently asked questions

Which cause does Lastu support?

The Ocean Cleanup, which develops technology for collecting plastic waste from oceans and river mouths. Earlier support went to Greenpop's tree planting in Zambia and to WWF's Saimaa ringed seal programme.

Does the customer need to do anything?

No. The support is part of Lastu's own operations; there is no extra option to select when ordering.

How does The Ocean Cleanup's system work?

A floating barrier and an anchor beneath it slow the system relative to the surface current, so plastic gathers in the middle of the barrier. The collected plastic is brought ashore, sorted and recycled.

Does supporting a cause make the product environmentally friendly?

Not on its own. Manufacturing always uses energy. The bigger effect comes from making the case only after it is ordered and designing it to last years.

One case that lasts

The best environmental choice is a product you don't have to buy again next year.

Guides, News and Blogs

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